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Avery Dennison Develops Vulcanized Tire Labels to Maintain Lifelong Adhesion and Readability

Published on 2017-10-26. Author : SpecialChem

Avery Dennison has created a label which is engineered to bond with the tire during the vulcanization process and maintains lifelong adhesion and readability.

Vulcanized Tire Labels to Maintain Lifelong Adhesion and Readability
Vulcanized Tire Labels to Maintain
Lifelong Adhesion and Readability

Meets Tough Requirements


The drive for efficiency and quality in tire manufacture has sparked demand for a new kind of label that withstands the rigors of the production process. To meet this demand, Avery Dennison has developed a new label solution that goes beyond what’s been available currently. This product meets the tough requirements of the vulcanization process and supports the varying needs of manufacturers for strong bonding with different types of green rubber (like SBR, BR and Nature Rubber) after vulcanization process.

Specially Designed Barcode Tracking Labels


“The Avery Dennison solution consists of specially designed barcode tracking labels engineered to bond with the tire during the vulcanization process and maintains lifelong adhesion and readability. These pressure-sensitive labels offer excellent abrasion and heat resistance, allowing the tire to remain traceable throughout a customer’s supply chain. During the vulcanization process, this special PSA material would be triggered to have a chemical reaction with the tire rubber, enabling it to bond the tire surface permanently.” said Hans Eichenwald, senior product manager, Avery Dennison Europe.

“There’s an increased need for barcoding on tires. They are fundamental to the tire industry’s transition into the world of “Industry 4.0” - allowing for the widespread application of digital technologies to integrate automated manufacturing and supply-chain processes. Barcode tracking specifically improves quality, production, and inventory management”, adds Eichenwald.

Made of specially-selected materials, Avery Dennison’s tire vulcanization labels enable bar code/thermal transfer printability, optimal adhesion and bonding to the green tire during vulcanization. They withstand the pressure and heat of the curing process (up to 200°C), and resist chemical degradation from acids, bases, salts and low-fat solvents as well as abrasion for long-term durability. They have been designed for maximal identification through the supply chain, and to withstand the demands of the inspection, sorting and shipping processes. The label material will be globally available.

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Source: Avery Dennison
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