Industry News

NewPage Introduces Ecopointâ„¢ Plus Bottle Label Paper With 10 Percent Recycled Fiber

Published on 2010-02-04. Author : SpecialChem

STEVENS POINT, Wisconsin -- NewPage Corporation announced the introduction of EcoPoint™ Plus, a new high-performance bottle label paper featuring 10 percent post-consumer waste ( PCW ) recycled fiber.

EcoPoint Plus is third-party chain-of-custody certified to the Forest Stewardship Council ® (FSC) (BV- COC -953662), the Sustainable Forestry Initiative ® ( SFI ) and the Programme for the Endorsement of Forest Certification (PEFC) schemes.

"We designed EcoPoint Plus to meet the growing demand for recycled fiber content label papers in bottled water applications, and to deliver the quality and performance our customers have come to expect from the NewPage family of beverage label papers," said Ed Buehler, general manager for specialty papers. "In addition, the availability of tri-certification reflects our commitment to sustainability, and demonstrates our intent to remain a forerunner in specialty paper innovation."

Available in 70, 75 and 80 grams per square meter (gsm) basis weights, EcoPoint Plus features a bright, white, high-fidelity print surface for excellent artwork reproduction in offset and rotogravure printing. EcoPoint Plus is suitable for high-speed converting and labeling processes and features reverse-side coatings that are engineered for hot-melt adhesives.

EcoPoint Plus joins the broader range of label papers from NewPage for beverage markets which includes DuraPoint™, ProPoint™ and EcoPoint™ product brands. In addition to beverage label papers, NewPage manufactures specialty papers used in flexible packaging, technical and pressure-sensitive labeling applications.

About NewPage Corporation:

Headquartered in Miamisburg , Ohio , NewPage Corporation is the largest coated paper manufacturer in North America , based on production capacity, with $4.4 billion in net sales for the year ended December 31, 2008 . The company's product portfolio is the broadest in North America and includes coated freesheet, coated groundwood, supercalendered, newsprint and specialty papers. These papers are used for corporate collateral, commercial printing, magazines, catalogs, books, coupons, inserts, newspapers, packaging applications and direct mail advertising.

NewPage owns paper mills in Kentucky , Maine , Maryland , Michigan , Minnesota , Wisconsin and Nova Scotia , Canada . These mills have a total annual production capacity of approximately 4.4 million tons of paper, including approximately 3.2 million tons of coated paper, approximately 1.0 million tons of uncoated paper and approximately 200,000 tons of specialty paper.

About FSC:

The Forest Stewardship Council ® (FSC) is an international, independent, not-for-profit organization that promotes responsible management of the world's forests. The organization accredits third-party certifiers to ensure that forest and forest products companies meet FSC principles and criteria for environmental, economic and social standards. FSC is "The Independent Assurance for Responsible Forest Management."

About SFI:

The Sustainable Forestry Initiative ® ( SFI ) program is a comprehensive system of principles, objectives and performance measures developed by professional foresters, conservationists and scientists, among others that combines the perpetual growing and harvesting of trees with the long-term protection of wildlife, plants, soil and water quality.

About PEFC

The Programme for the Endorsement of Forest Certification (PEFC) schemes is an independent, nonprofit, nongovernmental organization that promotes sustainable forest management through independent third-party certification. PEFC endorses the certification system of SFI.

Source: NewPage Corporation

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