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Rohm and Haas Develops Broad Purpose Industrial Mounting Tape Adhesive

Published on 2008-01-18. Author : SpecialChem

PHILADELPHIA -- Rohm and Haas (NYSE:ROH), a specialty materials pioneer committed to expanding the use of environmentally-advanced adhesives, has introduced their new high performance, water-based, pressure sensitive adhesive (PSA) ROBOND™ Prohesion. The product is said to attain performance values previously thought impossible for an emulsion PSA. A groundbreaking alternative to solvent-based PSAs, ROBOND Prohesion is equal to the exacting mounting jobs required in graphic arts applications for both indoor and outdoor signage.

"For secure, lasting application of graphics materials, as well as general requirements for industrial markets, this alternative to high cost solvent acrylics is a significant new solution," says Chris Urheim, Rohm and Haas North American region market manager, pressure sensitive adhesives. "The performance is really impressive when customers have a chance to actually see what it can do. I can't resist saying it-a picture is worth a thousand words."

Manufacturers of free films, transfer tapes, film tapes and double-sided foam tapes will be interested in the excellent initial tack, quick peel build and cohesive strength of ROBOND Prohesion. This is an advantage for grabbing and holding fast the substantial loads associated with freestanding displays and heavy promotional banners. The adhesive's exceptional plasticizer migration resistance reportedly makes it an ideal choice for vinyl film applications, too.

According to Rohm and Haas, ROBOND Prohesion is the first emulsion acrylic PSA to exhibit such impressive performance values in combination with high adhesion to a variety of substrates. The low amount of volatile organic compounds in ROBOND Prohesion also contributes to cost savings, improves worker safety and simplifies handling requirements.

About Rohm and Haas Company

Leading the way since 1909, Rohm and Haas is a global pioneer in the creation and development of innovative technologies and solutions for the specialty materials industry. The company's technologies are found in a wide range of industries including: Building and Construction, Electronics and Electronic Devices, Household Goods and Personal Care, Packaging and Paper, Transportation, Pharmaceutical and Medical, Water, Food and Food Related, and Industrial Process. Innovative Rohm and Haas technologies and solutions help to improve life every day, around the world.

Source: Rohm and Haas

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