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How Rosins Fit Into Eastman's Long-Term Strategy

SpecialChem / Jul 31, 2002

Eastman did not get involved with rosins by chance. There was a plan, and there is a good fit with our overall business. Rosins and its derivatives are strategically important to our long-term growth. Our Beginnings The relationship with wood goes back to the beginnings of our company. Eastman was established in 1920 when George Eastman purchased a wood-distillation plant in Kingsport, Tenn. The plant produced methanol, commonly referred to as wood alcohol, which was used in making film for Kodak. The hardwood forests in the area provided the timber used in the wood-distillation process to make the methanol. Our company was spun off from Kodak in 1994. Today, we are an international chemical company that produces a wide range of chemicals, plastics and fibers. Strategy of Revenue and Earnings Growth Our business group, serving the coatings, adhesives, specialty polymers and inks markets (CASPI), has a four-pronged, long-term strategy for revenue and earnings growth through: * Acquisitions and joint ventures -- to complement and complete our product offerings; * Technology development -- organic new products, debottlenecking and enhanced technological capabilities.

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