UPM Raflatac launches LabelLoop™ range, a paper label face material constructed from recycled paper label liner, to promote circular economy in the labeling industry.
LabelLoop™ Fulfills Sustainability Targets
Silicone and adhesive residue on waste liner causes major contamination, so liner that get recycled is often downcycled into lower quality material. With LabelLoop™, the liners can continue to be used by the labeling industry, getting one step towards circular economy.
LabelLoop™ offers an innovative solution to the companies in meeting their sustainability commitments, such as landfill reduction targets and increased use of recycled content.
Creating Label Stock with Post-consumer Waste
The label liners used in LabelLoop™ materials are collected via the RafCycle® by UPM Raflatac service and through other industry initiatives. The paper liners are de-siliconized and converted to recycled pulp by Sustana Fiber. The liners are then turned into paper face stock by other suppliers.
UPM Raflatac uses these new materials to create semi-gloss label stock with up to 30 percent post-consumer waste. They offer the same high standards of print quality and high-speed converting as compared to UPM Raflatac’s standard offering and are suitable for a variety of end-uses. These products are also FSC™-certified (FSC C012530), which allows brands to show their commitment to responsible raw materials sourcing.
Source: UPM Raflatac