The material selection platform
Adhesives Ingredients
The material selection platform
Adhesives Ingredients
Product News

UPM Raflatac Introduces HMA for Moisture Resistant Beverage Labeling

Published on 2019-02-25. Author : SpecialChem

TAGS:  Hot-melt Adhesives    

UPM-RX30-hm UPM Raflatac is expanding its portfolio of solutions for wine, spirits, and craft beverage labeling with the introduction of RH30, a new high-performance hot-melt adhesive that brings significant benefits for label converters and brand owners alike.

RH30 for High-performance Labeling

RH30 combines excellent high-speed converting and dispensing properties with the reliable adhesion and moisture resistance needed to keep labels firmly in place and looking good for the lifetime of the product - even in ice-bucket conditions.

"The wine, spirits, and craft beverage market is a highly competitive field where the label plays a key role in attracting the consumer and telling a brand's story," says Jay Betton, Segment Manager, Wine, Spirits & Craft Beverage, EMEIA.

"RH30 is specifically designed to make hot-melt conversion faster and smoother while also providing brand owners with a high-performance labeling solution that keeps products looking their best for their entire lifetime - from the store shelf to the ice bucket."

Source: UPM Raflatac
5th SpecialChem Annual Japan Conference - Digital Transformation in the Chemical Industry
Back to Top